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Empowerment with Vertical Agriculture, Edible Walls
& Urban Farming Food Chains

By George Irwin, The Green Wall Editor
Photos Courtesy George Irwin Unless Otherwise Noted
December 15, 2009

The Green Walls Column

Author's Herb Wall

If you ever have an opportunity to talk with my family you'll see there are very few things I am obsessed with except for my fascination with food.  Fortunately when I am home and not traveling, I have the means to provide nutritious food such as fresh berries, raw vegetables and other non processed edibles.  I do 90% of the cooking; I make three meals a day for my family - breakfast before school, homemade lunches, and dinner.

For me it is not just about making the food - I am obsessed with cooking high quality nutritious meals that lack processed or frozen produce.  I’m talking specifically about not using frozen or canned vegetables and eating ripe juicy fruit.  I’ve been fortunate to be in the right place at the right time but during these trying financial times not everyone can afford fresh foods which provide the highest nutrition.

Fuel is at an all time high, the U.S. economy is hovering above an economic crash, houses are being foreclosed, unemployment is higher than ever and people still go to bed hungry.  Putting food on the table is one thing, being able to afford a high quality nutritious meal is another.  Yet I also know too many families who don’t cook such meals simply because it’s easier to stop at the local fast food store or to microwave a frozen meal.

I was part of a discussion group about Urban Agriculture the third week in October, 2009, in Toronto as part of the Cities Alive! World Green Roof Infrastructure Congress.  The theme was growing fresh produce in urban environments, and there were some great projects implemented on roof tops of inner cities, the use of abandon lots, and the concept of “Vertical Farming.”  Vertical farming is a breakthrough in socialized food production to help feed the ever growing populations.  It was hard to think in a conceptual manner when we were already implementing vertical farms as one of the most powerful applications of agriculture ever.  The concept of vertical farms is no longer conceptual!

Vertical Farm Concept from www.impactlab.com.

Vertical farms are real, however, there are many concepts that still lend themselves to including horizontal growing as part of the vertical concept, yet this is not necessarily the case.  It only makes sense for this column to incorporate my love for food and my experience with Vertical Agriculture since I have been involved with what is no doubt one of the most incredible Vertical Farming projects to date; it’s called the Urban Farming Food Chain.

Living Walls - Left: Diagram from GLT; Right: Patrick Blanc’s mur végétal at Le Musée du Quai Branly;
Photo: Bill Bishop; Source: Human Flower Project.

Before I continue, let’s review the definition of “Living Wall” which has a root system throughout the entire wall within its mechanism in comparison to a “Green Façade,” better known as a 3D or wire trellis type, where the roots are at the bottom of the structure and it is the structure that supports the plants' climbing habits.  Due to the definitions, the walls of French botanist Patrick Blanc are defined as Living Walls even though they do not have a growth media base and are 100% hydroponic.

Author's Kids Planting Lettuce.

Back to my story - in 2005 we were preparing a test plot of plants with our products for the growing season, I was home with both my son and daughter who were 7 and 4 and wanted to plant something in the walls.  Here I was alone with two kids who wanted to literally play in the dirt, something we as adults forget to do, that is “play.”  My son found some old lettuce seeds in the garage and this is what they wanted to plant, but planting them in the ground was not good enough, they wanted to plant them in our Green Wall Modules (which eventually became the Green Living Wall Panels).

So we laid out two Green Living™ Wall Panels, filled them with growth media and my kids planted the seeds, painstakingly one at a time.  If you know anything about lettuce seeds they geminate pretty quickly.  A few days later my son discovered the germination and he made me hang them on the wall.  To my surprise, in less than a few weeks we had a full panel of lettuce that we used for our own salads.  This was the start of a revolution; that same summer we planted tomatoes, cucumbers and basil - we dubbed it the salad wall.  The following year we developed a 4 and 6 inch-depth green wall panel and were successful with zucchini, leeks, strawberries, herbs and baby sugar watermelons.  We had no idea what we were about to realize - we can grow almost any common crop literally in a vertical plane.

Our first Lettuce Wall

Two years later, I received a call from an architect, Robin Osler, whom we have worked with in the past.  To my excitement and curiosity, Robin asked me if we ever grew food in our walls.  Of course we had just been through two years of authentic research/self use using our Green Living Walls for growing food!  Robin introduced us to Joyce Lapinsky and Taja Sevele, the founders of an organization called Urban Farming (www.urbanfarming.org).

Urban Farming’s mission is to eradicate hunger.  This was perfect timing since as a corporation we, too, were seeking a non-profit to adopt as part of our corporate giving program.  Social responsibility is a key value in our business plan and Urban Farming’s mission was very much parallel to what we believed in.  Urban Farming, based in Detroit, has its roots, no pun intended, in planting gardens throughout urban areas utilizing vacant land to help feed the homeless.  This land is not always available, sometimes contaminated, and simply not always accessible in urban environments.  However, there is always vertical space with walls.

Joyce, who is the West Coast developer for Urban Farming, asked me about a Green Living™ Wall growing food for the homeless in Los Angeles.  From here the Urban Farming Food Chain was born.  Robin associated the idea of a chain's having links and the links making up the chain with each edible wall being a link in the chain that would connect the Edible Walls around the world as part of the “Urban Farming Food Chain.”

Skid Row, Los Angeles, California.

Joyce and Candice (Candice was a volunteer helping Joyce in Los Angeles) had spent days and weeks looking for walls in the LA area, meeting with local officials and building owners to grant the use of such walls.  Joyce found four locations to install the Edible Walls, I flew to Los Angeles, and I had a chance to talk with the people we were trying to help.  Personally, I was in shock to experience the life of a homeless person; I was at the epicenter of homelessness, the skid row area, Gladys Park in the center of Los Angeles, 10 minutes away from Hollywood and millions of dollars of revenues being generated minutes from what seemed to be a scene in a movie.  I was feeling like an intruder, unwelcomed and at the same time experiencing guilt for my successes in relation to what I was experiencing.  I didn’t have to live in a box, fight for a bench, and felt my pride would never let me stand in line for food because I was starving.

Even among their life trials these people faced everyday there was still evidence of a hierarchy within the sub culture of homelessness.  The real estate may not belong to them legally, however, this area of street and park was their home.
Trying to put myself in their shoes, I was thinking that if I were homeless here how great would it be to have fresh food literally free for the picking.  One of the walls was going to be adjacent to a basketball court.  The initial mistake we assumed was that the Edible Wall was something they wanted; yet we were met with resistance.  In the hierarchy of the residence of this particular park, we were treading on something that was not ours.  We had to actually step back and re-think our approach; we had assumed that the edible wall, a food providing wall with strawberries, cucumbers and more, would be accepted with open arms.

No different from you and I, very few people in this world enjoy having something forced on them.  If we would have taken the time to do preliminary interviews and engage the people we were trying to help, I think the initial outcome would have been more accepted.  Homeless or not these people, this society, clan, whatever they are labeled, still had feelings and a sense of ownership of the space we wanted to use for their benefit.  We had seen it as helping, and they had seen it as intrusive and “How dare you tell us what we want!”

Edible Wall Growing at Cal Poly Parking Area.

Joyce and Candice eventually found four locations to accept 750 square feet of the Edible Walls.  This project would be the first of its kind anywhere in the world.  The concept was to be able to allow anyone to walk up to the wall and harvest produce and eat it raw.  We wanted to bring the first walls to the sites already bearing fruit, but implementation was much more difficult than just hanging up our wall systems.  We had to start the growing and where?  We had to have the panels delivered and installed, teach maintenance, irrigation, and designate someone to be responsible for each project.  Logistically these edible walls are unlike a sedum green roof in that they need much more water, trimming, harvesting, and are located on a wall in downtown Los Angeles - this was the hardest planning project for our team and all with minimal funding.

The first recruit was Hunter Francis from California Polytechnic Institute (Cal Poly) in San Luis Obispo.  Hunter and two graduate students were willing to turn one of the parking areas into a place to grow the Green Living Walls prior to installation.  If you recall, my kids started planting seeds and to this day we still plant some seeds on the walls, however, it works best by starting with a 1” plug or starter plant.  So the wall units were laid out in the parking area, filled with specialized growing media and planted with a combination of seeds and starter plugs.  The panels were allowed to mature for six weeks and in August, 2007 we had 15 volunteers to help load the panels in two refrigerated trucks driven and donated by another local produce delivery company to downtown LA.

Left: Homeless Participation; Right: Unloading the Truck.

Two trucks went to four difference locations; it was very early in the morning and tight moving the 18 wheelers around in the Los Angeles morning traffic.  And getting to the walls was a difficult task because of the distance between the delivery truck and the mounting surface.  For example, at Miguel Contreras High School we had to walk the panels almost 400 yards to the wall.   At the Los Angeles Food Bank we had some of the workers help us unload the wall and the final two destinations, Rainbow Housing Trust and The Weingart Center - literally the center of homelessness - held the best surprises and provided the start of an advanced education program.

Volunteers helping with a green, living, wall.

The truck pulled up and a crowd started to gather out of curiosity; the crowds were the same people we were helping. Many volunteers started to unload the panels and the people in the crowd, without asking, simply jumped right in and helped us unload.  The senses of pride, self worth, and empowerment are words I used to describe what they were feeling. One participant told me, “It isn’t everyday a truck pulls up with fresh tomatoes to be hung on a wall.  So many times people help me and this time I want to help someone else.”

As the panels were unloaded and the crowd diminished there were four participants who stayed with us.  They expressed how they wanted to see these tomatoes on the wall so I personally invited them to help.  They worked with us for the first half of the day and asked if they could stay and come back the next day.  This was a welcomed surprise - as a former teacher I am very much for hands-on learning and when someone asks to be taught or expresses interest in something you don’t say no.  That night I asked our installers if they minded that they remain on call vs. installing the four walls.  Of course they didn’t because they, too, were volunteers.

Left: A blank wall in July, 2008; Right: Afterwards, a lush Edible Wall just a few days later at Skid Row Housing Trust's 'The Rainbow' Green Wall thanks to the Urban Farming Food Chain and volunteers.

A friend of ours from New York, Kevin Kaye, and I worked with and taught these four individuals from sun up to sun down for five days.  They learned everything we could teach them from start to finish; eventually they installed the last wall without our help, including the irrigation.  They were not the only ones who learned something that week.  We found out that these were people are no different than we are.  One had been a film editor for Hollywood, another a contractor, the third a business owner and the fourth a union carpenter.  I thought in silence to myself, “What and where did things go wrong to the point they became homeless”?  It taught me not to judge; I would have assumed that it was due to drug addictions, laziness, or a life changing disaster.  For me the stigma was gone, these were no longer homeless people; they were our neighbors and peers and now my friends who only had a bad situation get out of control.

Los Angeles Food Bank: Tomatoes, Leeks, Strawberries, Cucumbers & More.

You may ask why I was the one installing these walls in the first place?  We did have “installers” and they could have done the work and that would have been the end of it.  Our company is well rooted in moral values.  No one can ever come to us asking for a check as a donation, the answer would be no.  But if you want our help, we will provide you our hand and sweat equity, money only goes so far and who knows where it goes.  What we experience as corporate giving allows us to learn just as much as these four homeless people did during that week in August.  This is social responsibility at its best, I’m no religious man but I do believe in teaching someone to fish so they can feed themselves instead of providing a hand out.

Left: Celery in the wall; Right: Sponsorship recognition at the The Weingart Center.

What we have done is produce a foundation that has provided a life changing educational opportunity while providing high quality food in environments that were at one time at the mercy of the distribution from a traditional farm.  Now instead of empty buildings and abandoned parking areas there is the tangible and real application of an Urban Farm, future educational opportunities, job creation and it’s all done without specialized plastics, pumps, electricity, excessive water or fertilizers.

Left: Volunteers and me; Right: Enjoying a beautiful new Edible Wall.

Volunteers celebrating a completed Urban Farming Food Chain Green Wall in Los Angeles.

This is Vertical Farming changing the way we think about agriculture and the relationship to urban inner cities. If these four individuals were to be paid for their work there is a labor value of close to $55.00 per man hour to install these walls and another $20.00 per man hour to maintain them and an additional income opportunity by selling the produce at road side stands in center city less than 100 feet from where it was grown.

It doesn’t end here; this was a wake up to a much larger calling.  What if we can take what we have done and duplicate it throughout the world? We can and did with easy to use, almost off the shelf raw materials.  What we did is scalable, affordable, and does not require specialized equipment.  The Urban Farming Food Chain also provides additional learning opportunities to learn how to cook the food, prepare healthy meals, job training and more.

"A" Frame Vertical Gardening by GLT.

This experience has spawned an agricultural revolution - vertical farming is no longer conceptual and the use of horizontal space is not necessary to grow food.  This technique of vertical farming method food production uses the power of nature, traditional soils and is done 100% organic without the use of chemicals and pesticides.  In just the past year, products such as the Patent Pending Green Living™ Technologies “A” Frame are now available to grow 96 sf of food while utilizing only 32 sf of minimal horizontal space, doubling and tripling the yields per square foot and all in a parking lot or in a rehabilitated building.

Our relationship with Urban Farming has become a staple of our business model for many years to come.  We continue to work towards developing new agricultural techniques, self help programs and empowerment opportunities not just for the homeless but for ourselves.  There is much more to businesses than writing a check as a giving program.  It’s been a humbling experience to be able to impact so many in such a short amount of time.  I suggest everyone go out and volunteer your time, as you, too, may learn something.


George Irwin, The Green Wall Editor

Sponsor Recognition

Since the installation of the first Urban Farming Food Chain in Los Angeles, there have been Edible Walls implemented in more locations such as New York, California, Vancouver, B.C., and Hawaii with others slated for South Africa, South America and Dubai.  Currently in progress, Green Living Technologies has developed the GLT Innovations, LLC which includes the GLT Institute providing green job training and job placement in the future GLT Food Factories and GLT Farms, all utilizing the Green Living Technologies Green Living Walls.  If you’re interested in sponsoring a link in the Urban Farming Food Chain, please contact info@agreenroof.com.

George Irwin is the President and CEO of Green Living™ Technologies, LLC (GLT) based in NY.  Green Living™ Technologies is the only U.S. manufacturer of growing media based green wall and three types of green roof systems.  Mr. Irwin is a former trainer for Green Roofs for Healthy Cities Green Walls 101.

Contact George Irwin at:
GreenWallEditor@greenroofs.com, George@AGreenroof.com, www.agreenroof.com, or 1.800.631.8001.
 


Past Green Wall Articles


The opinions expressed by our Guest Feature writers and editors may not necessarily reflect the beliefs of Greenroofs.com, and are offered to our readers to simply present individual views and experiences and open a dialogue of further discussion, debate and research.  Enjoy, and if you have a particular comment, please contact the author or send us an email to:  comments@greenroofs.com.


 

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