Go Green with Greenroofs and Patrick Carey!

August 1, 2011 at 3:25 pm

Patrick Carey, hadj design principal, member of the  Northwest EcoBuilding Guild, greenroof designer and Green Roofs for Healthy Cities trainer extraordinaire – and Architecture Editor here on Greenroofs.com – is featured in  the July 27, 2011  KING5.com  Evening Magazine video “Go Green with Greenroofs.”   Click below:

Host Jim Dever describes how a green revolution is sprouting up, so to speak!

Patrick is interviewed extensively with Seattle City Hall in the background and on location at several area homes, including the Mazurek Art Studio and Jon Alexander’s Garage.

I was lucky to have visited them all and more along with Patrick Carey in August 2004 – read about it in my previous column (and inspiration for this blog), “Sky Gardens ~ Travels in Landscape Architecture” here.

“I think that green roofs  are the greenest thing you can do in construction except not build at all!”   ~ Patrick Carey

Way to go, Patrick!

By the way, Patrick Carey will be leading one of our panels sessions at our upcoming Greenroofs & Walls of the World™ Virtual Summit 2011 on August 23 and 24, 2011:   Join him along with Dr. Robert Berghage, Charlie Miller and Ed Snodgrass as they examine “Greenroofs Without the Hype.”

Knowing those four, it should be pretty interesting!   Happy Greening,

~ Linda V.

The Greenroofs & Walls of the World™ Virtual Summit 2011 from Greenroofs.com!

July 19, 2011 at 7:06 pm

Hopefully you’ve heard by now that  on August 23 and 24 Greenroofs.com is hosting the first:

PEOPLE: Creative thinkers, innovators, and trailblazers sharing project-focused organic “vegitecture”

PROJECTS: International icons of sustainability:  early successes + current & visionary profiles of excellence in design

DESIGN: Proven standards of diverse green technologies + dynamic and cutting edge designs for greening the planet with building integrated greenery:  bioclimatic, biodiversity, biomimicry & chic sustainability

We are so excited so be venturing into the virtual arena!  This is the first virtual conference and expo experience specifically designed for the greenroof and greenwall industry … and really, who better than Greenroofs.com – the greenroof industry resource portal?  With all the domestic and international travelling that we do, we always have a blast seeing our friends and colleagues and listening to amazing people sharing stories and experiences about important and equally astounding  projects.

So why not offer a similar experience that’s available to the whole world on a grand, yet affordable, scale?  You have to admit, the Internet is the great equalizer, and the 6Connex platform we selected is huge on the Social Collaboration Network (SCN) component, so you can participate live in many ways at the comfort of your computer/laptop/iPad.

Interact in real time by:

* Watching highlighted presentations and join in for live Q & A sessions;
* Visiting exhibitor booth reps in both the International Pavilion and the North American Pavilion using video/audio and/or text;
* Chatting with friends using the SCN – choose a private one on one chat or have up to four people on video, or join a public chat;
* Meeting new colleagues using the SCN – just introduce yourself and invite a new colleague to start a new chat!
* Swapping your Virtual Badge at any time to request additional information from a vendor!

We’ve lined up some awesome keynotes, at right, and favorite expert speakers doing individual presentations as well as several panel sessions – and look for all of Greenroofs.com’s Contributing Editors here, too!

Another cool aspect is that in addition to your admission on both August 23 and 24, you can continue coming back as often as you want for the next 30 days, when all the presentations, panel sessions, and Expo Pavilion booths will be available archived on demand!  You certainly can’t beat that for the very low prices below – make sure to get your discount:

Registration fee is $99 for the 2 live days plus 30 days of archived content, with the following discounts:

* $49 equals a 50% discount for Early Bird Registration (which ends on August 10, 2011)  and for participating non-profit organizations, professional association members, and government entities;

* $25 for students/faculty and government professionals;

* Free to accredited media.   See details here.

We open up Pre-Registration tonight at midnight, July 20, 2011. Pre-Register by August 10, 2011 and receive the 50% off Early Bird Registration rate AND qualify to win an Apple iPad2!  Actually, we’re giving away two iPad2’s.

See the official Rules & Regulations here, but basically, we’ll choose one random winner from the Early Bird Registrations and one from attendees who have been the most active using the SCN, including visiting our very important sponsor and exhibitor booths at the Expo Pavilions!  Swipe your Virtual Badge at each exhibitor booth you visit to increase your chances.

Speaking of sponsors, we’re very happy to have TREMCO  on board  as our top dog, the Rare Earth Sponsor!

We’re just starting to encourage sponsor and exhibitor participation, and many opportunities exist at very affordable pricing.  If you’re interested – and if you’re a manufacturer, supplier, or provider of professional services within our industry you should be – just contact Aramis for a Sponsor/Exhibitor Prospectus at: virtual@greenroofs.com.  Setting up your booth is pretty easy, and we’ll handle everything.

Are you an industry related non-profit, professional association, or government entity promoting greenroofs & walls?  You can exhibit for free in the Expo’s “Associates Pavilion!”  Associates’ booths are not manned live, but are available on demand to inform visitors of everything these very important organizations do.  Find out what they are doing by downloading their videos, PDF’s, website info and more.

AND, as a participating Associate, you can offer your membership/readers/constituents 50% off the $99 Registration Fee, too.  Contact me for an Associates Prospectus at: Linda@greenroofs.com.

Are you a member of the media?  One representative per company can register for free, see all the presentations, visit all the Expo Pavilion booths, and join in the SCN activities in the Media Lounge.  This is specifically for the media to hang out and for exhibitors, speakers and attendees to visit, too.  You can post info about your company, interview/chat with people, and blog away.  Just let me know if you’re interested.

Stay up to date with our social media sites where you can help us get the word out:

Follow us on our Twitter page and we encourage you to tweet to your followers using our event hashtag, #virtualsummit2011.

Visit our  LinkedIn Event page and share the event info with your connections and networks.

Like our Facebook page and help us promote it to your fans.

Subscribe to our YouTube GreenroofsTV Channel.

And, feel free to visit our Downloads page with Event Banner Ads for you to post and share, too.

I’ll be blogging a lot in the next few weeks telling you more about our fantastic speakers and the various features of the Virtual Summit, and how you can specifically make the most of your virtual experience here with what to expect,  tips, and best practices.  Visit the Greenroofs & Walls of the World™ Virtual Summit 2011 website  here.

The virtual platform will never replace the meet and greet or  the wonderful tours aspect  of physical conferences, but it’s a great, inexpensive, and fun way to connect and interact with far-flung associates from around the world!  And come on, people, video chatting is becoming the way of the world!

See you on August 23rd!

~ Linda V.

Greenroofs.com”™s “This Week in Review” on GreenroofsTV: July 1, 2011

July 2, 2011 at 7:13 pm

Each week you can expect to learn What’s New here on  Greenroofs.com through our “This Week in Review” video.  Here’s the transcript from July 1, 2011 from our daughter, Anjuli –  click on the photo below to see the video, or here.   Enjoy!

–   Hello, I’m Anjuli Velazquez and welcome to This Week in Review for this week, July 1st 2011 on  GreenroofsTV.

–  Have you heard the news yet?  It’s our pleasure to announce the Greenroofs & Walls of the World™ Virtual Summit 2011 – Connecting the Planet + Living Architecture: People, Projects & Design! An event like no other, this is the first virtual conference & expo experience specifically designed for the Greenroof & Greenwall Industry!  Held online on August 23 & 24, 2011, our mission is  to inform, share, and create a global social media experience for imagining, learning & networking via the power of the Internet.  While it’s not meant to ever displace the physical experience, it’s a greater opportunity to reach more people.  And, it’s extremely affordable – we’re partnering with associations and offering 50% off the $99 Registration Fee, making it just $49 with the special promo code, and only $25 for government and students.  Stay tuned for more information about our most exciting news yet coming soon!

–  Project of the Week

–   Our project of the week is the Breaking Ground Contracting Green Roof & Rooftop Garden built in 2011 in Jacksonville, Florida.  Breaking Ground’s living roof supports wildlife biodiversity, economic development, offers educational opportunities to a broad range of people and provides a healthy, organic food alternative in the Urban Core.  It is also the first green roof in Florida to incorporate native plants, rooftop permaculture and Florida-friendly landscaping.  The living roof is comprised of three main component ecosystems, including native wildflowers, shrubs, small trees and an intense permaculture food and herb garden.  In addition to the green roof, this project also incorporates a 10-kilowatt photovoltaic solar system, a solar thermal system, living walls, a rain garden, low and no VOC interior paints and finishes, extensive reuse of materials from the demolition of the original building, high efficiency HVAC system with individual occupant controls, outside views for all occupants, and lots more.

To learn more about the Breaking Ground Contracting Green Roof and Rooftop Garden  greenroof, click on our project of the week photo on our homepage.

What’s New“

– Our June 2011 eNewsletter is out, so check it out and read all about our Sky Gardens Blog posts, contributing editor articles, APRs, joblinks and much more!
– Read our latest Guest Feature article by Artie Rollins and John Robilotti: “Various Types of Green Roof Systems Come Together at NYC’s 5-Boro Complex.”  Artie and John go into great depth about their awesome vegetated research rooftop on Randall’s Island, New York.

–  Advertiser Press Releases:

–  Home owner installs Green Roof Paks, designed by Green Roof Blocks, on residential garage roof.

–  Over at Sky Gardens, catch up on all of Linda’s latest posts: “Ed Snodgrass & John Shepley Voted Two of America’s Most Promising Social Entrepreneurs 2011″ – did you know they were both contributing editors of ours? – Greenroofs.com’s “TWIR” on GreenroofsTV, and as always, our GPW.

–   “Upcoming Events“

– July 5th: Green Roofs for Healthy Cities is hosting a Webinar on Shade Tolerant Green Roof Plants, with Kelven Goodridge, GRP. The Green Infrastructure Webinar Series is free to attend, so reserve your seat now and invite a colleague.

–   “In the News“

–   Benjamin Gottlieb, of CNN International, reports on “Crops out of concrete: Farming Hong Kong’s urban island.” Six months ago, local entrepreneur Osbert Lam started the Eco-Mama rooftop farm; and says “there are a lot of empty, leftover rooftops that could easily be transformed into fields.” Gottlieb says the Eco-Mama farm is one of an estimated 300 urban farming projects in Hong Kong and urban farmers find the activity personally rewarding. But Hong Kong lacks strong support from the government and agriculture only provides less than one tenth of 1% of Hong Kong’s GDP. But even with the challenges facing urban farming there, people like Lam remain optimistic and believe a community of rooftop farmers can prosper in Hong Kong.

– Belinda Lanks, of Co.Design, talks about “JDS Architects Builds A Rolling Rooftop Playground And Park.” Lanks says, “The Copenhagen firm takes the green roof a step further, creating a delightful outdoor playground for both kids and adults.” Copenhagen’s multiethnic district of Nørrebro is densely populated and JDS Architects’ idea was to create a “missing garden” above some of their own designed penthouse apartments for the residents and neighbors to enjoy. The nearly 10,000-square-foot roof includes a grassy hill with curved steps, a wooden deck, a shock-absorbent playground and a suspension bridge, all safely fenced in.

–   To learn more about these stories and new ones posted daily, go to our  In the News or  newslinks section of our website.

–   Have something you think we should know about and post on our website?   You can send us your green articles, videos and images to  editor@greenroofs.com.

–   Stay up-to-date with what’s going on at  Greenroofs.com by subscribing to our  greenroofsTV channel on YouTube, following us on  Twitter, liking us on  Facebook and being a member of our network on  LinkedIn.

–  This has been This Week in Review for July 1st, 2011 on GreenroofsTV. From everyone here at Greenroofs.com, we wish everyone in the U.S. a very happy, fun and safe 4th of July holiday this weekend! I’m Anjuli Velazquez and I’ll see you next week!

*This week’s episode is sponsored by  The Greenroof Directory, brought to you by  Greenroofs.com.*

Did we miss something?   We’d love to hear from you!

~ Linda V.

Ed Snodgrass & John Shepley Voted Two of America’s Most Promising Social Entrepreneurs 2011

June 26, 2011 at 10:23 pm

Businessweek.com profiles 25 ventures selected from reader suggestions in their third annual roundup of America’s most promising social entrepreneurs. Guess who made into this year’s list?  Emory Knoll Farms/Green Roof Plants co-owners Ed Snodgrass & John Shepley – also two of our contributing editors!

“…Socially minded entrepreneurs and investors are still building the infrastructure to start and expand companies that exist between the purely for-profit and the purely philanthropic…Investors are beginning to consider social ventures more seriously…” ~ excerpt from Businessweek.com of June 22, 2011

Funny – Ed, our Plant Editor, has been with us the longest (since 2004) and writes the “Ask Ed” column, and John is our newest contributing editor, the Green Business Editor,  having just come on board earlier this year with his column “Sustainable Business Insights.”   Corporate sustainable  responsibility and has been their motto from their beginning in 2004; in 2010, Emory Knoll Farms  became one of the first benefit corporations under a Maryland law that creates a new legal designation for social enterprises.

Businessweek.com is asking us to “read through the profiles of these social ventures””then vote for the most promising before July 12 (the voting page is also available at the end of the slide show).  We’ll announce the top five vote-getters on July 19.” Everyone can vote once for their favorite.

How about we greenroofers unite and let’s all vote for Ed and John, and in the process highlight Emory Knoll Farms and our greenroof & wall industry!  A little self promotion never hurts, you know.

Read “America’s Most Promising Social Entrepreneurs 2011” by John Tozzi, and the accompanying article “For-Profits Fixing Social Ills” by Nick Leiber, Joel Stonington, John Tozzi, and Venessa Wong which includes  the slide show of 2011’s 25 private, for-profit social enterprises  here – and specifically the one about Ed and John here.

For some background on Ed and Emory Knoll Farms, you can review my 2009 “From Llamas to Greenroofs: An Interview with Ed Snodgrass.”  Visit the Emory Knoll Farms/Green Roof Plants  website here.

Congratulations, Ed & John – way to go!

~ Linda V.