Greenroofs & Walls of the World™ Virtual Summit 2011: Don’t Miss 7 Expert Panels!

September 8, 2011 at 1:32 am

Last week I told you about our Keynote Speakers for the Greenroofs & Walls of the World™ Virtual Summit 2011 –  Andrew Grant, Charlie Miller, Ed Snodgrass and Ralph Velasquez –  awesome thinkers, designers, trend setters, eco-luminaries all of them!  And among others, we have French botanist and modern green wall pioneer  Patrick Blanc, whom I’m interviewing this afternoon in Chicago…

See the GGW Virtual Summit  Speakers page and  Agenda to learn all about each presenter and their presentations or the panel sessions.

Speaking of our panel sessions, we have seven very distinct, innovative, and important collaborations that you are sure to enjoy and learn from personal experiences of movers and shakers in their respective fields from international non-profit, private and university level to U.S state, city, and borough level to professional association, private enterprise, and corporate experiences.

Click on the photos or titles to learn more about each  scheduled  time slot on the Agenda and each individual  – they all have live Question & Answer sessions afterwards, so don’t miss them to pick their brains on how they are  succeeding  in greening our roofs and walls:

Biodiversity and Greenroofs” above  left to right:  Christine Thuring (Moderator),  Nathalie Baumann, Dusty Gedge,  and  Gary Grant discuss original research and unique experiences, from field work upwards to bigger picture perspectives, as well as corresponding experiences with legislation on urban nature conservation.

Christine is moderating the panel on “Biodiversity and Green Roofs” where she also speaks about her research on plant community development and ecological processes on extensive green roofs with time.  Nathalie speaks about “Green Roofs / Natural Roofs = Biodiverse Habitats and Ecological Compensation in Urban Space: 15 Years of Experience in Switzerland.”  Dusty speaks about “Designing and Working for Biodiversity on Green Roofs for Over 10 Years.”  And Gary speaks about “My First Biodiverse Green Roof in 1992, Considerations for Planning and Design and Some Thoughts on the Future.”

 

Greenroofs & Walls for Educational & Social Equity in the Bronx” above left to right:  Robert Bieder (Moderator), Jon Beuttler, Jess Dannhauser, Bronx Borough President Ruben Diaz Jr., Javier Lopez, New York State Senator Gustavo Rivera, and Steve Ritz.  Fueled by a passionate and committed Bronx Borough President, Ruben Diaz Jr., it is common knowledge that the Bronx is leading NYC in embracing green technologies and the green economy. To wit, the policies and educational initiatives underway in and of the Bronx are making dramatic strides in the quality of life and opportunities for all residents with concentric benefits and ripples felt citywide, statewide and nationally.

This panel featuring: a State Senator, noted business leader, NYC project manager, health care manager, social service providers and a dedicated educator speaks to triple bottom line benefits, impacts and the uses of green roofs, green walls, and urban agriculture as highly replicable, critical components to creating and leveraging social equity and economic and educational opportunities in challenging times.

 

The Portland Ecoroof Program: A Cross-section of the Green Roof Movement in Portland, Oregon” above left to right:  Tom Liptan, Matt Burlin, Amy Chomowicz, Casey Cunningham, and Alice Meyers.  The Portland Ecoroof Program started in 1996 when a city employee constructed an experimental ecoroof on his garage.  From this small start, the program has grown and as of July 2011 there are over 420 green roofs of varying sizes, on all types of buildings, from multi-story apartment complexes and commercial buildings to humble sheds, kiosks, and garages.  These green roofs cover nearly 30 acres of Portland rooftops (extensive and intensive roofs).

The Portland Ecoroof Program consists of technical support, incentives, education, policies, and research.  The program is incentive-based rather than regulatory, and the city’s policies reflect this approach.  This presentation provides an overview of how these program elements work with the private sector and general public to sustain the green roof movement in Portland.

 

Vertical Agriculture: A Global Movement Starts Locally, from Walls & Roofs to Table” above  left to right:  George Irwin (Moderator), U.S. Congressman Tom Reed, and Tom Ferraro.  Urban agriculture is on the rise globally – up the walls and on rooftops.  Fresh, local crops benefit the entire community for many reasons.

U.S. Congressman Tom Reed from the 29th district of New York, Tom Ferraro, CEO of Foodlink – a national network of 200 food banks – and George Irwin, CEO of Green Living Technologies International (GLTi), provide interactive conversation and commentary concerning the impact of education, economics and opportunity around local food production with green walls and roofs.  Rochester-based GLTi started in New York City and has since grown nationally and internationally through education and collaborative hands-on projects with local youth, the underprivileged and disadvantaged in New York and Los Angeles and with business partnerships in Santiago, Dubai, and beyond to include their Food Factory and more.

 

Wind. Water. Heat. Grow. Greenroofs.” above left to right:  Dr. Bill Retzlaff, David Aponte, Kevin Songer, and Joe Webb.  Greenroofs are impacted by wind, water and heat on an unrelenting basis.  Through wind trials and real hurricane survival stories in Houston, TX, Jacksonville, FL, Edwardsville, IL, and Puerto Rico, we have met those challenges and will discuss various projects’ responses and successes to Hurricanes Ike and (any others?).  Drought, hot winds, and unseasonable 100 ° days can also quickly desiccate or kill greenroof plants.

Dr. Bill Retzlaff moderates discussing wind studies and plant trials for greenroofs at SIUE. Joe Webb talks about his project which endured 110 to 120 mph winds and 11″ of rain in 24 hours and shares water mapping and Living Building Challenge Water requirements.  Kevin Songer talks about the Outdoor Turbine Hurricane Simulator at the University of Florida, water conservation through ‘nature-based irrigation design,’ and the importance of biodiversity.  David Aponte speaks to his experience of engineering and designing greenroofs with the correct growing media and plants in hurricane-prone, sub-tropical Puerto Rico.

 

Greenroofs: Wind & Fire” Panel above  left to right:  Kelly Luckett, Mike Ennis, and Jim Kirby.  No longer can the green roof be deleted from a project due to failure to comply with the fire code.  After three years in the making from members of Single Ply Roofing Industry in cooperation with Green Roofs for Healthy Cities (GRHC), we now have a green roof design guide for minimizing the risk of fire on green roofs.  The securing of a place in mainstream construction through the International Code Council (ICC) has resulted in a milestone for the North American green roof movement. Fire concerns are only half of the code story as the wind design guide is still progressing through the ANSI process – we must overcome both the wind and the fire obstacle.

Kelly Luckett, President of Green Roof Blocks, moderates and shares his experiences representing GRHC with the consensus based ANSI/SPRI VF-1 and RP-14 standards.  Jim Kirby, NRCA’s AED, Technical Communications, provides NRCA commentary about building codes, vegetative roofs and RP-14.  Mike Ennis, Technical Director for SPRI, speaks to SPRI’s leadership leadership in the development of fire and wind standards and experience in the building code arena.

 

And, because the panel sessions weren’t stirring enough, we’ve ended with the “Green Roofs Without the Hype” Panel above left to right:  Patrick Carey, Dr. Robert Berghage, Charlie Miller, and Ed Snodgrass.  Here are four people with the knowledge to speak frankly about the current state of affairs in green roofing.  This panel focuses on the designation and evaluation of expertise, appropriate background and training, roadblocks to research and education, design origination and control, chain of custody issues, installation, and the residential market.

We hope you join us for this very interactive virtual experience – think film festival meets 2-day  webinar  and online expo extravaganza!

Pre-register or learn more by visiting:    virtual.greenroofs.com.  Don’t forget to pre-register by this Friday, September 9  for the discounted Early Bird rate of  only $49 ($25 for students/faculty and government professionals).

Brought to you by  Greenroofs.com, we’d like to thank to our Virtual Summit Sponsors TREMCO (Rare Earth) and  American Hydrotech (Emerald) and our Exhibitors and Media Partners – make sure to visit them at the  Expo Pavilions.

See you online on September 27 & 28, 2011!

~ Linda V.

See the Greenroofs & Walls of the World™ Virtual Summit 2011 Agenda, Speakers Page & Trailer!

September 2, 2011 at 10:48 pm

The ever growing demand for sustainable design continues to grow across the world – especially with living architecture, and Greenroofs.com‘s inaugural Greenroofs & Walls of the World™ Virtual Summit held online on September 27 and 28, 2011 is truly a groundbreaking event you can’t miss!

Join us as we inform, share, and create a global social media experience for learning and networking via the power of the Internet.   It’s a community destination that will allow you to connect with everyone in our growing community!

Over 50 speakers from around the world are joining us in the Virtual Summit including architects, ecologists, landscape architects, engineers, educators, industry CEOs, product manufacturers and suppliers, botanists, non-profit directors, government officials and representatives from the state of New York, cities of Portland, OR; Chicago, IL; and the Bronx.

We’ve just released our very impressive international speaker line-up for the Virtual Summit 2011 – you can now see the Speakers page and Agenda to learn all about each presenter and their presentations or panel sessions.

Our Keynote Speakers are thinkers, designers, trend setters, eco-luminaries:

“Imagine a world of green:
What are we doing to create organic architecture?”

Here are just a few more of the illustrious speakers we have in store for you:

Rosemarie S. Andolino, USA: The Chicago Department of Aviation (CDA) Commissioner will present “CDA Leads the Way for Incorporating Green Roof Space in an Airport Environment.”

 

Dr. Patrick Blanc, France: The renown botanist and creator of  Le Mur Végétal  will present “The Vertical Garden – from Nature to Cities” with an exclusive interview by Linda Velazquez.

 

Dr. Nigel Dunnett, UK: The Director of the Green Roof Centre and University of Sheffield Professor will present “Sky Meadows: The Ethics and Aesthetics of Diverse Green Roof Plantings.”

 

Paul Kephart, USA: The President of Rana Creek and ecological designer will present “Large-Scale Applications of Living Architecture.”

 

Xianmin Wang, China: The Deputy Chief of the Vertical Greening Academic Group of China Green Building Council; Vice Chairman of the International Rooftop Landscaping Association will present “The Current Situation and Future of Green Roofs in China.”

We’re treating our Greenroofs & Walls of the World™ Virtual Summit 2011 as a production, and now you can see the trailer – it’s fast, fun, and informative and gives you a glimpse of presentations to come.  Watch just a few highlights from our stellar cast of greenroof and greenwall professionals below:

Don’t forget to pre-register by September 9 for the discounted Early Bird rate of only $49 ($25 for students/faculty and government professionals) for access on both September 27 and 28 and 30 days archived on demand through October 28!   Plus, you’ll be automatically entered for the chance to win the first of two Apple iPad2s that we’re giving away.

One random winner will be chosen from the Early Bird Pre-Registrations and one from attendees who have been the most active using the Social Collaboration Network, including all your online chatting and visiting our very important sponsor and exhibitor booths at the Expo Pavilions!

Pre-register or learn more by visiting:   virtual.greenroofs.com

Brought to you by Greenroofs.com, we’d like to thank to our Virtual Summit Sponsors TREMCO and American Hydrotech and our Exhibitors and Media Partners:

See our Press Release  here.  Join us for the sharing, networking and fun event of the year!

~ Linda V.


The Greenroofs & Walls of the World™ Virtual Summit 2011 from Greenroofs.com!

July 19, 2011 at 7:06 pm

Hopefully you’ve heard by now that  on August 23 and 24 Greenroofs.com is hosting the first:

PEOPLE: Creative thinkers, innovators, and trailblazers sharing project-focused organic “vegitecture”

PROJECTS: International icons of sustainability:  early successes + current & visionary profiles of excellence in design

DESIGN: Proven standards of diverse green technologies + dynamic and cutting edge designs for greening the planet with building integrated greenery:  bioclimatic, biodiversity, biomimicry & chic sustainability

We are so excited so be venturing into the virtual arena!  This is the first virtual conference and expo experience specifically designed for the greenroof and greenwall industry … and really, who better than Greenroofs.com – the greenroof industry resource portal?  With all the domestic and international travelling that we do, we always have a blast seeing our friends and colleagues and listening to amazing people sharing stories and experiences about important and equally astounding  projects.

So why not offer a similar experience that’s available to the whole world on a grand, yet affordable, scale?  You have to admit, the Internet is the great equalizer, and the 6Connex platform we selected is huge on the Social Collaboration Network (SCN) component, so you can participate live in many ways at the comfort of your computer/laptop/iPad.

Interact in real time by:

* Watching highlighted presentations and join in for live Q & A sessions;
* Visiting exhibitor booth reps in both the International Pavilion and the North American Pavilion using video/audio and/or text;
* Chatting with friends using the SCN – choose a private one on one chat or have up to four people on video, or join a public chat;
* Meeting new colleagues using the SCN – just introduce yourself and invite a new colleague to start a new chat!
* Swapping your Virtual Badge at any time to request additional information from a vendor!

We’ve lined up some awesome keynotes, at right, and favorite expert speakers doing individual presentations as well as several panel sessions – and look for all of Greenroofs.com’s Contributing Editors here, too!

Another cool aspect is that in addition to your admission on both August 23 and 24, you can continue coming back as often as you want for the next 30 days, when all the presentations, panel sessions, and Expo Pavilion booths will be available archived on demand!  You certainly can’t beat that for the very low prices below – make sure to get your discount:

Registration fee is $99 for the 2 live days plus 30 days of archived content, with the following discounts:

* $49 equals a 50% discount for Early Bird Registration (which ends on August 10, 2011)  and for participating non-profit organizations, professional association members, and government entities;

* $25 for students/faculty and government professionals;

* Free to accredited media.   See details here.

We open up Pre-Registration tonight at midnight, July 20, 2011. Pre-Register by August 10, 2011 and receive the 50% off Early Bird Registration rate AND qualify to win an Apple iPad2!  Actually, we’re giving away two iPad2’s.

See the official Rules & Regulations here, but basically, we’ll choose one random winner from the Early Bird Registrations and one from attendees who have been the most active using the SCN, including visiting our very important sponsor and exhibitor booths at the Expo Pavilions!  Swipe your Virtual Badge at each exhibitor booth you visit to increase your chances.

Speaking of sponsors, we’re very happy to have TREMCO  on board  as our top dog, the Rare Earth Sponsor!

We’re just starting to encourage sponsor and exhibitor participation, and many opportunities exist at very affordable pricing.  If you’re interested – and if you’re a manufacturer, supplier, or provider of professional services within our industry you should be – just contact Aramis for a Sponsor/Exhibitor Prospectus at: virtual@greenroofs.com.  Setting up your booth is pretty easy, and we’ll handle everything.

Are you an industry related non-profit, professional association, or government entity promoting greenroofs & walls?  You can exhibit for free in the Expo’s “Associates Pavilion!”  Associates’ booths are not manned live, but are available on demand to inform visitors of everything these very important organizations do.  Find out what they are doing by downloading their videos, PDF’s, website info and more.

AND, as a participating Associate, you can offer your membership/readers/constituents 50% off the $99 Registration Fee, too.  Contact me for an Associates Prospectus at: Linda@greenroofs.com.

Are you a member of the media?  One representative per company can register for free, see all the presentations, visit all the Expo Pavilion booths, and join in the SCN activities in the Media Lounge.  This is specifically for the media to hang out and for exhibitors, speakers and attendees to visit, too.  You can post info about your company, interview/chat with people, and blog away.  Just let me know if you’re interested.

Stay up to date with our social media sites where you can help us get the word out:

Follow us on our Twitter page and we encourage you to tweet to your followers using our event hashtag, #virtualsummit2011.

Visit our  LinkedIn Event page and share the event info with your connections and networks.

Like our Facebook page and help us promote it to your fans.

Subscribe to our YouTube GreenroofsTV Channel.

And, feel free to visit our Downloads page with Event Banner Ads for you to post and share, too.

I’ll be blogging a lot in the next few weeks telling you more about our fantastic speakers and the various features of the Virtual Summit, and how you can specifically make the most of your virtual experience here with what to expect,  tips, and best practices.  Visit the Greenroofs & Walls of the World™ Virtual Summit 2011 website  here.

The virtual platform will never replace the meet and greet or  the wonderful tours aspect  of physical conferences, but it’s a great, inexpensive, and fun way to connect and interact with far-flung associates from around the world!  And come on, people, video chatting is becoming the way of the world!

See you on August 23rd!

~ Linda V.